Planet Shark Exhibition

Design work for Planet Shark: Predator or Prey at the Georgia Aquarium. Planet Shark is a globally touring, interactive exhibition that explores the biology, evolution, and conservation of sharks. It features life-sized, full-scale shark models cast from real specimens, rare fossils, authentic artifacts, and an immersive 360-degree cinema experience. I was the lead designer for the promotion of this exhibit and developed the look including sourcing the main imagery from a wild life photographer in South Africa. Once the design was approved I created a tiled large scale print that was placed on the 300 foot face of the aquarium. This was the first large scale graphic to be used and required a lot of trial and error with the printer and the aquarium. I also created promotional material including posters, brochures, rack cards, and bus wraps in Atlanta.